STAND OUT IN THE CROWD
Ditch the overwhelm and
elevate your personal brand.
Social Media & Public Relations Agency for Personal Brands
Social Media & Public Relations Agency for Personal Brands
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Social Media & Public Relations Agency for Personal Brands Social Media & Public Relations Agency for Personal Brands ⟡
In a world where your brand's visibility is everything, it can feel impossible to stand out.
We know that now more than ever, people want to connect with the faces behind the brands - but how do you do it, and where would you start?
Imagine having a team of experts to help you define your personal brand and identify how you can stand out from others, elevate your visibility, and connect authentically with your audience—all without the expense of a full-time Social Media Manager. That’s the magic of Topknot X No Idea Agency’s Personal Branding Content Packages.
With PR & Personal Brand Management expertise from Dianne at Topknot and strategic social media guidance from Jemma at No Idea Agency, this unique offering is designed to empower business owners like you. Ready to be seen as the go-to leader in your industry and bring your personal brand to life? Let’s make it happen.
Elevate your personal brand effortlessly with our comprehensive content package—delivering the impact of personal branding and social media retainers at a fraction of the cost and time commitment.
For the Business Owner Who Is Ready To Step Up Their Personal Brand
We get it—as a business owner, you're balancing everything in your business - so your personal brand can be a little…left behind. It can be incredibly overwhelming and confusing - just what does my personal brand look like, what content should I push out on socials, and how exactly do I do it? That's exactly why we created these packages - a practical solution that empowers you to take control of your personal brand and push out content that will see you in the light you should be seen in - as an expert in your field.
Personal branding is in our DNA - trust us, you're in good hands…
Meet the founders
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Dianne Dumanovic is the Founder of Topknot Management, a boutique PR agency that specialises in personal brand management. With over 20 years of experience in marketing, communications, and PR, her business is a non-traditional PR & communications agency with a hard focus on PR that shares clients stories and positions them (or their brand) as industry leaders.
Her first client was first client was none other than the 2023 Australian of the Year, Taryn Brumfitt, and since then, she’s worked with over 100 individuals and brands of varying industries and stages, helping them elevate their visibility and influence, positioning their brand as the go-to leader or person of influence in their respective field or industry. Current and past clients include Supermarket Swap, Malissa Fedele, Lisa Jones, The Sorted Home, Madelene Ragno and many more.
Her clients have appeared in over 50 news and media publications such as news.com.au, 7News, Forbes Australia, The Australian, The Morning Show, New Idea, Who Magazine, and more. They have also unlocked unique opportunities to be showcased for their skill and talent, whether it be via speaking engagements, award wins, TV appearances or unique collaborations and partnerships.. She’s extremely passionate about educating individuals of the power of their personal brand and proudly boasts a long list of case studies to demonstrate the positive impact it has on their aspirations and overall business success.
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Jemma Lee is the founder of No Idea Agency, a creative collective dedicated to helping purpose-driven businesses elevate their digital presence.
With over eight years of experience in the digital marketing world, Jemma has collaborated with clients across various industries, crafting brands that resonate deeply with their target audiences.
Jemma's approach is both personalised and intuitive. She believes in building strong, comfortable relationships with her clients, ensuring they feel supported throughout their branding journey. By combining her creative intuition with extensive education and experience, Jemma aims to create brands that not only meet but exceed client expectations, leaving both the business owner and their audience in love with the final result.
What it looks like…
Personal Brand Blueprint:
Complete a brand form, then meet with Dianne for a 1:1 strategy session where we’ll define your personal brand, and hone in on your point of difference, nail your target audience and brand values. We will outline your goals, and develop tailored content pillars for your socials.
Social Media Audit:
Jemma will conduct a mini social media audit, analysing your current online presence across all platforms. This process will identify areas of strength and pinpoint opportunities for enhancement. It’ll also ensure your social media efforts are aligned with your business objectives and resonate effectively with your target audience.
Personalised Style Guide:
Dianne and Jemma will collaborate to develop a comprehensive style guide tailored to your brand. This guide will define the visual and verbal elements that embody your brand's identity, ensuring consistency. We want very piece of content to align seamlessly with your vision, enhancing brand recognition and fostering trust among your audience.
Airbnb Content Shoot:
Our package includes a comprehensive quarterly 2-hour shoot at a dreamy Airbnb, delivering 20 professionally edited reels (8 per month), 10 edited photos captured on iPhone, and 10 B-roll edits to enhance your content library. You'll also receive all raw footage, 15 custom content prompts tailored to your brand, and full support from both Dianne and Jemma during the shoot to ensure a seamless and personalised experience.
That’s 40 + pieces of edited content for you to use over the course of 3 months, strategically thought of by Dianne. Captured by Jemma. Delivered to you.
Download The Price Guide ↓
A glimpse into the quarter with us:
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Strategy Session: Engage in a comprehensive 45-minute one-on-one session with Dianne to delve into your personal brand, define your future positioning, and develop content pillars that align with your goals.
Social Media Audit: Jemma conducts a thorough audit of your current social media presence, providing best-practice recommendations and optimisation strategies to enhance your online visibility.
Personal Brand Style Guide: Collaboratively, Dianne and Jemma craft a personalised style guide, detailing the look, feel, and tone of your brand to ensure consistency across all platforms.
Airbnb Content Shoot: Participate in a 2-hour content shoot, resulting in:
20 edited reels (8 per month)
10 edited photos (shot on iPhone)
10 edited B-roll clips
All raw footage
15 tailored content prompts Note: Expect a one-week turnaround for the first batch of content.
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Content Delivery: Receive the second batch of curated content by mid-month, ensuring a steady stream of engaging material to maintain audience interest and drive engagement.
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Mini Audit/Review: Jemma conducts a follow-up audit to assess the performance of your social media channels, providing insights into what's working and areas for improvement.
Feedback & Recommendations: Based on the review, receive actionable feedback and suggestions to refine your strategy, optimise content, and enhance overall social media effectiveness.
It’s time to stop juggling everything alone. It’s time to shout your personal brand from the rooftops.
Reserve Your Spot
Leave your details below and we’ll get back to you with all the finer details.
A little insight —